Showing posts with label export. Show all posts
Showing posts with label export. Show all posts

Monday, 27 July 2009

Reach New Markets with Google AdWords & Export Partners

There are 1.2 billion online consumers around the world...wouldn't you like to add some of them to your customer base?

Despite the pound standing at an all time low against the Euro and weak against other currencies, only 75,000 businesses in Britain are currently exporting. The EU recently identified a number of barriers to export for SMEs including: language and cultural barriers, cross-border logistics and payments, administrative barriers and advertising challenges, highlighting the need for UK business support in this area.

Google, in partnership with Applied Language Solutions, HSBC, Royal Mail, Institute of Export, UK Trade and Investment (UKTI) and Alibaba.com have launched a new comprehensive export solution called the Export Adviser, for UK businesses interested in exporting their goods and services abroad.

The Export Adviser is a 5 step how-to toolkit to guide you through the exporting process. The site includes expert advice for novice exporters, as well as new tools and incentives for existing exporters looking to reach new customers in new markets. The site also includes a brand new tool to help businesses find their market hotspots overseas. Using data from the millions of Internet searches conducted on Google worldwide you will be able to see the estimated cost-per click for a variety of markets based on your keywords. This will enable you to make informed decisions on where you should target your international campaigns and improve the overall performance and return on investment of your AdWords account.

Read more - click here.

www.ukba.co.uk

Tuesday, 23 June 2009

BCC and UKTI chiefs in joint drive to get more British businesses exporting

Two of the UK’s foremost international trade advocates have joined forces to encourage more British businesses to rediscover their mercantile spirit during the recession.

David Frost, Director General of the British Chambers of Commerce (BCC) and Lord Davies, Minister for Trade and Investment, are urging companies - especially SMEs - to recognise the numerous trading opportunities in foreign markets and to start exporting.

The joint call comes at the beginning of World Trade Week UK and follows the publication of the BCC’s international trade survey, Exporting Britain.

The report reveals that most companies export because they have been approached by their customers (58%), or by an agent or distributor (19%). Half of the firms polled said they export to specific markets because they already had connections there.

The BCC argues that these figures suggest that many businesses are not as proactive as they could be when it comes to exporting.

Other key results from the survey include:

43% of firms said they do not export as it does not feature in their business plan.
Of the 87% of exporters trading in Europe a minority encountered non-tariff barriers.
Help finding clients would encourage 21% of non-exporting businesses to consider it, while 16% would be incentivised by a ‘one stop shop’ that provided market research, legal advice and fiscal support.

Read more: http://www.britishchambers.org.uk/zones/export/press-releases/bcc-and-ukti-chiefs-in-joint-drive-to-get-more-british-businesses-exporting.html

Source: British Chambers of Commerce

www.ukba.co.uk